Sonny

My Role...

UX/UI Design

Members...

Justine Santos
Madhushree Ghosh

Reviewed by
Eric Cipra
Senior Product Designer
@
Spotify

Problem Statement

With the insight that we’ve both gathered from our separate brainstorming and project 1, we’ve come to a solution that prioritizes sharing and building a community through a means of creative expression through music.

And so, putting together our findings and our problem statements, we’ve come together to form a solution to the the following new and revised problem statement.

Research Process

To get a better understanding of our audience, we conducted interviews. To understand the market, I decided to look into our competitors and what global reviews they have received to better understand user needs.

Interview Questions & Responses

Competitor Research

Insights
  • Users feel frustrated not being able to find the music they like

  • They feel the same when their music gets interrupted with ads

  • Good sound quality is something that they need to understand lyrics

  • Playlists help with not only setting the mood but to also find new songs

  • Ability to customize dashboard of the app is a want and is desirable

Persona
Task Flows
Task Flow 1
Task Flow 2
Design Process
Sketch
Low-fi Wire Frames
High-fi Wire Frames (Solo Design)
Final Design & Prototype Link